Quiz

The way the two shows construct the women's bodies are in two similar yet different ways. In the movie the business of being born Women's bodies are shown as being very strong but yet a commodity for the health care industry.  the movie would show how insurance companies would refuse to cover the cost of home births and it would also show how the doctors talk to the mothers and essentially telling them they need to have a C-section or a vacuum assisted birth, all to just make money i.e a commodity. yet when the movie portrayed the home births it should the women in pain but yet they were able to deliver naturally showing the birth in a peaceful light. because the movie demonized the health care industry the midwives and not the doctors are the "knowledgeable ones." this is in sharp contrast to the show one born every minute, which showed birthing as a very painful yet rewarding struggle.  the doctors and nurses are seen as very knowledgeable and they don't cater to their own needs or the mothers need but rather to the need of the baby.  It makes birthing seem painful but it makes it seem like the hospitals are not the enemy.  the two portrayals are similar in the way that birthing is seen as rewarding and women's bodies are shown as strong. 

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"Hail to the V"


"Reduces the women to her body, and only values her only as a sex object"(p. 208)  is a complete understatement for this summers eve ad. At first glance, the ad seems very empowering showing women in positions of power, but then it shows men heroically battling for "the prize" which in this case is a women right? wrong the end of the ad makes it pretty clear why women have positions of power and why men are fighting for her, she's not being objectified for their beauty like what it seems like instead they are being objectified because they have a vagina. this is made most explicit when it says show "it a little love" and its slogan "hail to the v".  at the beginning  with the women looking out with her hands raised at her people she is actually forming a v as well. what this ad really tells me is that women are only valuable because they have a vagina. but summers eve does not stop there. they have an online campaign blog to replace the word "awesome" with "vaginal" because they believe everything awesome should be associated with the vagina. this takes the issues of Objectification and Commodification  to another level completely dehumanizing women and seeing them only as vagina's.

Kirk, Gwyn and Margo Okazawa-Rey. Women's lives and multicultural perspectives.  fifth ed. New York, NY  McGraw-Hill, 2010.